On July 18, 2012, the Current relaunched itself as a glossy-covered, stitched-and-trimmed, full-bleeding, too-legit-to-quit weekly magazine. This is my second full top-to-bottom redesign of the Current — my first was in summer 2007 shortly after becoming Art Director. Not only are the covers slick, glossy, and beautiful (like our previous Best of SA and Drink issues), but the interior pages have been redesigned down to every detail and some things have been re-imagined from the ground up with an eye toward a more magazine-like visuals. This has given me some more leeway to create different kinds of pages, with bolder graphics, more photos, and more playful layouts. So far reaction has been pretty positive across the board. We’ll keep thinking of ways to surprise, delight, and occasionally infuriate our readers week in and week out.
Below are some pages I particularly liked. Enjoy!